Margaret Williamson Bechtold is a brand director and stylist working between Austin and NYC.

Margaret Williamson Bechtold is a brand director and stylist working between Austin and NYC.✈️

She believes that great modern brands are not defined by what they make, but how they make the customer feel. She's spent the last decade building her expertise through consulting, fashion editing, trend forecasting, writing and styling positions at various outlets including Conde Nast’s Lucky Magazine🌙 and TOBE, a renowned aesthetics and engagement think tank.

Today, her freelance consulting work spans industries and objectives, taking a blank page approach that delivers clear-eyed, multi-format outputs tailor-made for each account.☁️ Her styling work has been published internationally in print and online.🌹She has been quoted by Elle and covered by The Strategy, Local CreativeYou Do You and Trash Talk.

She loves talking new projects and making new friends. You should totally get in touch. 💻